Our Case Studies

Red Bull signed rising tennis star Maya Joint as their first-ever Australian tennis ambassador, marking a historic step in the brand’s global expansion within the sport.

Australian Almonds partnered with Olympic champion Kyle Chalmers to highlight almonds as a powerhouse of natural energy, connecting homegrown produce with world-class performance.

Warwick Credit Union rebranded as Darling Downs Bank in 2025, partnering with Olympic champion Matt Denny to strengthen community identity and regional trust.

In partnership with Thinkerbell and W Sports & Media, GWM Australia unveiled the world’s first Plugin Hybrid Electric Pants at the 2025 City to Surf, blending automotive innovation with athletic performance.

Amaysim, a well-known Australian telco brand, launched a dynamic campaign to promote its NBN offering, tapping into the theme of speed with Olympic swimmer Kyle Chalmers and a fun, inclusive challenge.

Jetstar, one of Australia’s leading budget airlines, launched a bold 21st birthday campaign blending medieval fantasy with modern travel, capturing young Aussies’ attention through immersive storytelling and interactive play.

BIG W, one of Australia’s most trusted retailers, set out to amplify its holiday season presence with a nationwide event that brought families together while supporting children’s health through community-driven fundraising.

Thermomix sought to redefine traditional cooking stereotypes by engaging male audiences in Australia and New Zealand. Recognising that 70% of men enjoy cooking and 62% like experimenting in the kitchen

The Arnott's Group, a leading Australian food manufacturer, sought to enhance its brand image by aligning with an athlete who embodies health, performance, and dedication.

Discovery Parks, Australia’s leading provider of holiday park accommodations, wanted to celebrate a quintessential Australian pastime: backyard cricket.

Elite Eleven, an emerging sportswear brand established in Melbourne, Australia, sought to establish an identity in the professional sporting landscape, with a vision to support professional tennis players.

Arada, a prominent property developer based in Dubai, sought to position their Aljada development in Sharjah as a central hub for skateboarding in the Middle East. Their vision included creating state-of-the-art skateboarding facilities and fostering a vibrant community around the sport.

Koala, one of the biggest furniture companies in Australia, aimed to launch an Olympic campaign around how their mattresses are crucial to improving the performance of athletes and helping them recover throughout their intense training blocks.